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Does writing reviews improves the sales of a release ?

***Sideffect***
IsraTrance Junior Member

Started Topics :  36
Posts :  281
Posted : Jun 13, 2006 05:03
well in the beginning when I reviewed I also reviewed albums I didn't like,
now I have changed that cause some artist really didn't like that,
now I believe indeed every release will be good for someone,
so it's up to him or them to write a positive review as main review,
and then others can post they like or dislike it,
but a full page of totally bashing off an ablum seems a big problem I already noticed...

what do you think ?
reviewing is telling what kind of trance it is so people who read that review and think mmmm that's my kind of trance will buy that album no ???
or it's just a pure subjective moment of interpreation and people actually really prefer their own judgement,
like first downloading and then buying it (yeah yaeah I know)
or prelisten at psyshop...

just wondering, in the beginning I never stood still if a review had any influences but now I've written a lot in english and other languages and I wonder more and more...

hope this subject isn't too taboo to post,
if it is sorry,
curious person I know           http://www.last.fm/user/LastFmKoen
Pt.
IsraTrance Senior Member

Started Topics :  236
Posts :  6106
Posted : Jun 13, 2006 12:50
It's a side effect.
***Sideffect***
IsraTrance Junior Member

Started Topics :  36
Posts :  281
Posted : Jun 13, 2006 14:19
Quote:

On 2006-06-13 12:50, psytones wrote:
It's a side effect.


a side effect is negative psytones,
so writing reviews is negative influences for the sale of a release,

but I still remember you from psynews and also love the irony so I'll guess this post is pure irony...           http://www.last.fm/user/LastFmKoen
Dennis the menace
DevilsDennis Sparris McHilton

Started Topics :  128
Posts :  2899
Posted : Jun 13, 2006 14:37
a review is a review... it should be from your point of view even if its a bad review..
***Sideffect***
IsraTrance Junior Member

Started Topics :  36
Posts :  281
Posted : Jun 13, 2006 14:46
Quote:

On 2006-06-13 14:37, Dennis the menace wrote:
a review is a review... it should be from your point of view even if its a bad review..



I agree reviewing is not ment for promoting but that doens't mean it does,
but still the question is ???

does a good review promote ?
a bad review well not promote ???
          http://www.last.fm/user/LastFmKoen
Pt.
IsraTrance Senior Member

Started Topics :  236
Posts :  6106
Posted : Jun 13, 2006 14:51
Well, in my case, I rarely read reviews. I don't know why, but I feel sometimes that I can't trust them, and that people receiving promo's don't write what they really feel. Some reviews are to long, and to informative in information that I don't care about. Travellers old reviews is always a joy, plus he was always honest. The reviews that I prefer is the reviews on www.trance.net. Their simple, right to the point, and I know PKS's taste. I might not always agree with his taste on everything, but at least I know where he stands, and where I stand compared to him. Mostly I enjoy to DL the music, and then buy it if I like it. 90% of my purchases has been done with pure gut feeling, no sample listening, no nothing. To the question; Yes, I think reviews has a effect, or “side” effect that it makes an album sell more, or it gets DL more. either way it gives a good promotion effect. Negative? Maybe
Pt.
IsraTrance Senior Member

Started Topics :  236
Posts :  6106
Posted : Jun 13, 2006 15:08
The world is full of sheeps my friend. Hype a album (which seem to happen to a lot of "bad" psytrance albums) and the flock will follow.
gaspard
Yab Yum

Started Topics :  50
Posts :  641
Posted : Jun 13, 2006 15:24
i d be interested to see the results of the dali album reviews on sales of the said "album"!
          Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life.
Terry Pratchett
***Sideffect***
IsraTrance Junior Member

Started Topics :  36
Posts :  281
Posted : Jun 13, 2006 17:06
Quote:

On 2006-06-13 14:51, psytones wrote:
Well, in my case, I rarely read reviews. I don't know why, but I feel sometimes that I can't trust them, and that people receiving promo's don't write what they really feel. Some reviews are to long, and to informative in information that I don't care about. Travellers old reviews is always a joy, plus he was always honest. The reviews that I prefer is the reviews on http://www.trance.net. Their simple, right to the point, and I know PKS's taste. I might not always agree with his taste on everything, but at least I know where he stands, and where I stand compared to him. Mostly I enjoy to DL the music, and then buy it if I like it. 90% of my purchases has been done with pure gut feeling, no sample listening, no nothing. To the question; Yes, I think reviews has a effect, or “side” effect that it makes an album sell more, or it gets DL more. either way it gives a good promotion effect. Negative? Maybe



I don't visit that site you mention but they asked I think it was them if they may copy my review from vibe tribe to use on their site,
could be wrong, but I said ok off course...
thanx for the link, checking it out,
well to be honest I don't read reviews too,
I only trust my own judgment and that's it,
I do write them but then again perspective from my own judgment so I agree with my own reviews, what is off course normal, should be weird if not...
I agree with what you write it's like 99 procent my vision too...


edit: it's not that site checked the review section, the reviews are a bit too short imo,
vibe tribe - melodrama review is 4 lines written...
a bit short to describe an album imho...
not critizing           http://www.last.fm/user/LastFmKoen
Rah
IsraTrance Full Member

Started Topics :  77
Posts :  498
Posted : Jun 13, 2006 18:00
Well since I write reviews now and again, perhaps I can explain it a bit from my side.

Do I think reviews improve sales? I have no clue and I don't think anybody at this point can conclusively say whether it does or not. Even today is kind of difficult determining the exact impact of TV advertisements its on consumers, when you translated it to sales. But you see that's the problem. Should a review be what a person thinks of a release period, or is a bit on the side like an advertisement? I can't speak for anybody else, so this is on a personal basis. Yes I think most of my reviews besides having a lot of subjective & objective bullshit and flowery stuff, have bit of a hook. Why? Because that's where I’m heading, copyright for an advert. Company and I write a reviews to interest people on what *I* think it's worth passing through your ears. I'm not claiming it's the popular stuff either. Off course -and thankfully- a review is a bit more than promo text (or at least it should be), it's a written appraisal of what person felt a cd would be like and hopefully it’s fuckin sincere.

It's a personal account and it should NEVER be taken on face value. I'm against the idea certain people like you or me, should be the ones the ones that decide what is good and what is not, it's total bullshit and you shouldn’t guide your personal tastes on what person thought...That is why samples are so important and one of the major reasons of having a website where people can read alongside with samples. So you can also make your own opinion by actually hearing something.

About positive or negative reviews, ehhh... well if it really stinks, i honestly don't normally review anything, it's a bit of torture hearing something you don't like & even more writing something about it. Sometimes something will be so awful, maybe a few words of warning should be said, and some people are funny and poignant at it...
at the end though, this is a big forum and the internet is even bigger and just like you loveeeee this release someone is going to hate it for sure & vice-versa. So all you can do at that point is to remain as objective as possible, and consider the possibility someone else might like it. Sure regardless of taste and genders some stuff will always be good... good full on, or great chill out or whatever, but once again it's really subjective you know? And i don't know you but nobody has appointed me as the judge of what is shanty and what isn't.

So what does a review do then? All it can do for certain is create a little exposure. Is it helping? Places like Isra or psynews, or psyreviews, ektoplazm, trance.com, mandarin, chaishop, SE, etc have created a platform to create awareness of our music on a personal and commercial level, they are getting the word out. and since you are not going to see X artist on TV advertisements or in the paper (well at least in an international basis), the internet is selling the music and it's also promoting it... and if the amount of new releases and parties and new artists and labels and websites is anything to guide us by, one could say it might be working.



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Sonic-energy.net
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IsraTrance Team

Started Topics :  279
Posts :  5475
Posted : Jun 13, 2006 22:56
I think reviews must be honest above all.

And I think people should review only albums in the style they like. Why should I review death metal albums? Just to say: pure crap shit noise? No way.

Also I think that if you're going to make a bad review (a review of an album you don't like) it is good to compare the album with other albums in the same style and explain why you think it is not good, instead of just saying "this is crap".

And if you're going to make a review of something you like, also focus in the points that could be improoved, positive criticism is important.

I don't think reviews have a BIG impact on sales, surely it can trigger some real psyheads to check the album or to avoid loosing time with it, but real psyheads (people who enjoy the music because of the music) are few compared with the huge mass of sheeps...
Respect!           .
...Be gentle with the earth...
...Dance like nobody's watching...
.
...I don't mind not going to Heaven, as long as they've got Coffee in Hell...
Basilisk
IsraTrance Full Member

Started Topics :  168
Posts :  2984
Posted : Jun 14, 2006 05:28
Evidently the labels think the reviews help, or are worth the cost of a CD and postal fees anyway

I review mostly for myself, and I'm genuine in what I write... it's probably why I've been pulled from just about every promo list anyone ever thought to put me on

Besides that, I've only reviewed one album released this year - the dozens of reviews I do every month are mostly older material, and possibly of interest to no one else but myself. That's fine... I enjoy writing them, and they help me sort through my big collection and get right into what's good and what isn't... I'm certainly not out to boost anyone's sales, though I do hope I get some people interested in releases they might not otherwise have checked out... like Torakka's album for instance - I think I might have made a difference with that one, getting the word out...

My reviews:
http://www.ektoplazm.com/reviews/?view=all

* you will have to go digging for the link to unlock the "bad reviews"...
Shaqattack
IsraTrance Full Member

Started Topics :  71
Posts :  1381
Posted : Jun 14, 2006 10:45
honestly dont think the reviews here actually improve a lot of sales....

i enjoy reading the reviews...especially of albums i havent heard yet..not even the samples..would like some to read some comments on what i can expect and sometimes what i read is not even close to what i hear so then its my victory

i review a couple of albums randomly...mainly the ones i seem to enjoy and the ones that grow well on me....but my reviews are really big dont think people bother reading 50% of the text

but reviewing it fun...makes me express the music that goes into my ear!

peacE
Acidhive
IsraTrance Full Member

Started Topics :  76
Posts :  2014
Posted : Jun 14, 2006 16:53
Well, I don't know about other people, but in my case I can say I listen to the music myself for a few times based on samples (I rarely downloaded mp3's of a release first to buy it later, but it's happened on occassion) and then decide what I think of it. I always speak from the heart and have been known to bounce back from earlier reviews after repeated listening. Sometimes releases need to sink in more before revealing their true colours. But lately, I never buy cd's based on reviews. I've been in this scene since about 1996 and back then I did buy albums based on reviews or gut feelings because you didn't have another choice. I've had my regrets on more than one occassion because of that so hooray to the online shops for their samples!!

And reviews boosting sales rates? Maybe in more commercial musicgenres, but most of the genres I listen to rarely get sales improvements because of a review.           "Subconscious unravels at the point of death, and all time it has known erupts into a moment. As death extinguishes us, so we become it."

[Esoteric: Subconscious Dissolution Into The Continuum]
Trance Forum » » Forum  Trance - Does writing reviews improves the sales of a release ?

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