Wednesday, March 31, 2010
TEXTp saves YouTube bandwidth, money
It’s great news that there are 24 hours of video uploaded to YouTube every minute, we support 1080p and HD uploads are rising quickly, but that’s also meant increasing bandwidth costs cutting into our bottom line. And so, in our drive to keep expenses under control, we’ve decided that April 1 is the perfect day to take the important step of offering a new way to experience YouTube: text-only mode, or TEXTp.
TEXTp is the result of months of intense transcoding efforts by our engineers, who toiled for weeks to ensure that a large chunk of videos on the platform could be reduced to their most basic elements. By replacing the images in the video with a series of letters and numbers, the videos are far less taxing on our system -- and have the added benefit of promoting literacy!
To give it a whirl, make sure you have the latest Flash player (10.0) and click here. Or you can select “TEXTp” from the pulldown menu on most videos, as so:
You can also append &textp=fool to most video URLs to test it out.
For every person who selects TEXTp and keeps it on while you watch a video, you save YouTube $1 a second, resulting in potentially billions of dollars of savings for us. So if you care about YouTube, you’ll use TEXTp today.
Patrick Pichette, SVP and Chief Financial Officer, Google
I recorded my screen but the "final product" is lagging as hell Guess my computer is to slow or maybe I'm using the wrong settings... anyway... atleast you get an idea of how it looked since it's already gone (alteast for YouTube Sweden)
i didnt get fooled but i loved the TEXTp style videos..like totally i wished they offered it all the time
When death comes to your doorstep, make sure you are alive