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a question on purchasing individual tracks from the labels

Beat Agency
IsraTrance Full Member

Started Topics :  53
Posts :  1752
Posted : Oct 29, 2009 22:15
Quote:

On 2009-10-29 22:07, septa wrote:
Quote:

On 2009-10-29 21:53, Beat Agency wrote:
I guess the reason why not many labels offer their tracks on their websites is that it's not financially a good idea. It cost more than you can gain in promotion and to keep the shop running.



then what's the downside of going with a service, like Cytopia? it doesn't look like there are any upfront costs. you have the say of how much the tracks should be sold for. and you can get up to 60% of profits. i can't see a single reason NOT to do this for their back catalog, especially if there's no desire to re-press the CDs.




I Don't know?

As for Digital sales goes it also have costs. The label has to pay various artists’ local Artist organizations money just to have the music available on the sites (before sales). Then you have promotion. If you really want to attract people to your site (beyond 50+ Isratrance visitors) then you need to invest in promotion. And then there's the cost of having a shop running incl. payment to establish credit card solutions etc.

Having a web shop is not cost free as some of you might think. Also not for Back catalogues of CD sales.
          www.beatagency.dk
TranceVisuals
TranceVisuals

Started Topics :  23
Posts :  743
Posted : Oct 29, 2009 22:22
On the otherhand, a direct link to the artists paypal account, costs nothing.
100% of the money goes to the artist.
Though i suggest this would work well for back catalogue CD stuff the most. Leaving new releases to larger promotional organisations.           www.youtube.com/trancevisuals

2,000,000+ views and counting.
Basilisk
IsraTrance Full Member

Started Topics :  168
Posts :  2984
Posted : Oct 30, 2009 00:01
Quote:

On 2009-10-29 21:53, Beat Agency wrote:

This is not true. Beat Agency is a very small label (zero releases so far) and we have just been accepted into Beatport.



And you will be quickly kicked off Beatport if you don't meet their minimum quarterly requirements!

Quote:

On 2009-10-29 21:53, Beat Agency wrote:

If people would buy more music then I am sure many labels would get into selling music via their websites.



Laughable. How are we supposed to buy more music that isn't available for sale?
Beat Agency
IsraTrance Full Member

Started Topics :  53
Posts :  1752
Posted : Oct 30, 2009 01:11
Quote:

On 2009-10-30 00:01, Basilisk wrote:

And you will be quickly kicked off Beatport if you don't meet their minimum quarterly requirements!




True but come on. It's not that hard to sell music for USD aprox. 800 Quarterly on Beatport. If you can't do that then you should not run a label that charge money for its releases. It's all about promoting your music and wanting to invest some time and a little money into promoting it the right way. I’ve done it before with another label on Beatport and had no problems meeting the sale requirements. The point is that Beatport attract many visitors on a daily basis and if you know how to promote your releases to the Beatport staff in order to gain release promotion on their site as well as understanding how to promte releases to music lovers then you will also sell music and end up with overall good results on Beatport.

However it’s damn hard to attract enough buyers to a small shop on your own label website even with a lot of work and well thought through promotion. The difference is that Beatport has a huge budget for promotion. I doubt any small potatoes label can match that and attract enough buyers to just break even.


Quote:


On 2009-10-30 00:01, Basilisk wrote:
Laughable. How are we supposed to buy more music that isn't available for sale?




We'll you might think it's laughable. Be my guest. But facts are facts. The only reason why your site has so many visitors is because you offer music for free. And you do a great job with your site. No doubt about that. And thanks for promoting my release too But try and add the music to a shop on your site instead and you'll see the major difference. You'll end up having to pay for bandwidth, copyrights, promotion etc. with very few sales to compensate for the costs.           www.beatagency.dk
mquirk1
IsraTrance Full Member

Started Topics :  63
Posts :  384
Posted : Oct 30, 2009 08:13
In order to answer your original Q about individual tracks. It's simple,
they get more money if you buy the whole cd then if they buy one track.

The trade off is there might be a lot more people who would pay a few
bucks for a wav of one track off a cd, but not for the whole thing.
Obviously these labels have made the call not to offer individual tracks
as they think they will make more money by forcing people to buy a whole
cd even if you only want one track off it..

Pretty low imo, as a dj i buy all the cds i play and have many times spent
$15-16 on one track and never even touched the rest of the cd.

As for selling direct to the public, an artist needs a fanbase before
that's a viable option. If the artist has no fan base no one is gonna buy
their tracks, that's where a label comes in. Most labels have a core
fanbase of followeres who check out all their releases and any artists on
that label. However, if the artist is prepared to play shows and promote
themselves and sell their music then the label becomes redundant. Given
how small the scene is in most places tho, there's only a limited amount
of people you can build a fan base from in your local city by playing
shows. Therefore to get really big you need international gigs, but how do
you build an international fanbase? That's why labels (unfortunately) play
a larger role in scenes like this as opposed to more commercial genres.
Raoul V
IsraTrance Junior Member

Started Topics :  26
Posts :  583
Posted : Oct 30, 2009 09:20
As far as www.thirdeyerecords.in goes, we are trying to get the online shop active asap, our sites been ready for a while now...
Problem is ccav (credit card avenue) have an issue with us selling single tracks, we are meeting the relevant people to sort it out... They said that the practice for small business to do this is conceived by banks as a way to launder money !!!!!

keep you guys posted

raoul @ third eye records
supergroover
IsraTrance Junior Member

Started Topics :  39
Posts :  1505
Posted : Oct 30, 2009 11:24
Quote:

I guess the reason why not many labels offer their tracks on their websites is that it's not financially a good idea. It cost more than you can gain in promotion and to keep the shop running.



So basically it is the artists protection (RIAA etc) again that are preventing small artists to make any money.. Damn a**holes...
Yidam
IsraTrance Full Member

Started Topics :  144
Posts :  3171
Posted : Oct 30, 2009 11:48
Quote:

On 2009-10-30 09:20, Raoul V wrote:
They said that the practice for small business to do this is conceived by banks as a way to launder money !!!!!



lol... the digital dilemma. but the answer lies within.

take a hint from the most financially successful media genre on the net.



Shiranui
IsraTrance Full Member
Started Topics :  116
Posts :  1219
Posted : Nov 4, 2009 19:18
If it costs you too much money to either repress CDs or sell the music digitally

Then just throw a .zip file of it online for free, or distribute it through P2P with an announcement that sharing it is welcome.

Whether you do that or not, you make no money either way, but one way gives people access to your music and one way doesn't.
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